Elena Rybakina and other players have high


Elena Rybakina and other players have high hopes for the new season, but makeovers donโ€™t come easily in tennis

Elena Rybakina sounds off on media, tennis community over Stefano Vukov  narrative

Maybe the trick is to take it one swingโ€”of the calendarโ€”at a time.

If you made a New Yearโ€™s resolution for 2025, you can expect to stick to it for roughly four months, according to a recent survey byย Forbesย magazine. That might not sound like long, but compared to some of us, it qualifies as a Herculean effort. The second Friday of January has come to be known as Quitterโ€™s Day; as the name suggests, this is the weekend when thousands of Americans conveniently forget all about our vows to exercise more and imbibe less.

How long do tennis players stick with their resolutions? The pros would seem to have one big advantage over the rest of us: they can hire a full-time coach to help them stay with the program. Quite a few prominent names have done just that to start this season.

Iga Swiatek brought in Wim Fissette to kickstart her stagnant hard-court game. Novak Djokovic looked toward a fellow 37-year-old, Andy Murray, to find a way to out-wit the new generation. Elena Rybakina split with longtime coach Stefano Vukov (for now) and linked up with Goran Ivanisevic, a power player who might help her hone her own attack. Naomi Osaka spun the coaching carousel and landed on Patrick Mouratoglou, who once rekindled her hero Serena Williamsโ€™ love for the game. Coco Gauff continued on with Matt Daly and Jean-Christophe Faurel after cutting her own famous mentor, Brad Gilbert, loose near the end of 2024.

Elena Rybakina seemingly chose a new coach in Goran Ivanisevic, but the former Wimbledon champion hasn’t let go of her past entirely.

The opening days of a new season present every player with a clean slate. They havenโ€™t fallen back into any bad habits, or tightened up at any important moments, or lost their confidence from any recent defeats. Everything seems possible again in the warm Australian summer.

Over the past few days, you could see that sense of possibility in Swiatekโ€™s United Cup victories, where she seemed determined to show more positive energy than she had during her mostly subpar 2024. You could see it in the new shape that Rybakina was getting on her forehand, and the smiles that this stony competitor occasionally flashed. You could see it in Osakaโ€™s comeback from a set down to make her first semifinal in more than two years, in Auckland. You could see it in Gauffโ€™s and Taylor Fritzโ€™s first-week wins in United Cup, which took the U.S. into the semifinals of that team competition.

But it also doesnโ€™t take long for the clean slate to get some dirt on it. Even when players are winning, old patterns and habits and flawsโ€”and the doubts that come with themโ€”will re-emerge. Perfection is impossible in tennis, and makeovers generally arenโ€™t completed in a single off-season.

Despite her early victories, Gauffโ€™s two main problemsโ€”double faults and shanked forehandsโ€”havenโ€™t disappeared in 2025. Swiatekโ€™s energy turned fussy and negative again when she struggled to counter Katie Boulterโ€™s backhand bombs on Sydneyโ€™s hard courts. Djokovic, after two straight-set wins in Brisbane, looked a half-step slower than normal while trying to catch up to Reilly Opelkaโ€™s serves in a straight-set loss to the American.

Then thereโ€™s Rybakina. The Kazakh has a history of starting quickly and thriving Down Under. Sshe made the Australian Open final two years ago, and last year she won the title in Brisbane. So far in 2025, she has looked as dialed in as anyone in her United Cup wins. Yet she hasnโ€™t made a clean break from the past, either. Even as she and Ivanisevic are seeing success, sheโ€™s trying to add her old coach, Vukov, back to her team. So far that move has been blocked by the WTA, which is investigating claims of abuse by Vukov, and has provisionally banned him from the tour.

Change is hard in tennis, once a playerโ€™s basic grips and swings are set in stone. A few years ago, I asked Mouratoglou, who was coaching Gauff at the time, how many years she had to fix any problems with her strokes. He said it gets difficult after age 19. But that doesnโ€™t mean improvement is impossible, or that tennis makeovers are a fantasy. Just ask Jasmine Paolini, who leaped from the far reaches of the Top 50 into two straight Grand Slam finals in 2024. We may see another meteoric rise like hers this season, but as Paolini herself proves, itโ€™s impossible to know who it might be.

 

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